The story of Ruby’s Home Store

Hello, I’m Jane. I’m the real person behind Ruby’s Home Store. I’d love to share my story with you over a glass of wine or a coffee, but for now, I’ll let you read on.

I came to Australia over 10 years ago, with my then, 12-year-old son Sam. Deciding to make a new life for myself after moving from the UK. At the time, there was a high demand for nurses (still is), so I was lucky to be accepted as an Australian resident and later as a citizen.

My caring nature is well suited to nursing, and throughout the years I’ve looked after many people through my jobs at local hospitals. Although nursing is well and truly in my blood, I’ve always had a hankering for something that’s more creative.

And over the years, I’ve been that crafty person. The one that’s always trying their hand at something new, following the latest trends and creating something for my home. My home has always been my design playground. I style everything. Taking the same care and attention to my home as I applied to nursing. Creating a living, breathing space that feels like home. I move things around constantly, perfecting my style and changing the mood of a room. I have a great eye for colour and design and get inspiration from the world around me.

I especially love coastal vibes. Bunting, Beach Huts, Boats and the striped fabric of deck chairs are reminiscent of my childhood holidays in English seaside towns. The love of the water, its tranquillity, the year round wearing of flip flops, big blue skies and sunshine are the reason I made this beautiful country my new home.

I’ve always dreamt of owning my own homeware store (haven’t we all at one stage?), so when the the timing was right, and perhaps some divine intervention. My parents sadly passed away recently and left me some money. I saw it as a sign that now was the time to embrace my dream and make it happen. Life can be short, and it was my time to create the life I always wanted for myself.

In September 2019, I bought an existing online store, Sirocco Style. I decided to change the name to Ruby’s Home Store because it felt more like me. My granddaughters name is Ruby, so it felt like a good fit.

My goal for Ruby’s Home Store is to inspire your home design. Offering one-off statement pieces, mixed with classic and timeless design. Giving you an affordable way to update your look and refresh the vibe in your home.

I lovingly select everything in the store so you’re guaranteed to love it as much as I do. Quality matters. So, you won’t see anything that I wouldn’t proudly display in my own home.

The Team

Me - My name is Jane and I am addicted to homewares And, the only Pom you will ever meet who can’t stand tea.

Meet Stephen - My lovely husband Stephen, my rock and the man that supports my dreams and ideas. He is proud to have chosen the kitchen tap in our house ……… but that’s all!

Meet Sam - My son Sam is a talented photography student who agreed to produce many of the fabulous photos for this website.

Meet Ruby - Ruby is my eldest Granddaughter who along with her siblings Oakley, Thea and their parents are always close to my heart.

Our location - We have now moved to the beautiful Central Coast, NSW. If you’re local, you can arrange to pick up and save on postage.

We deliver all over Australia with the help of Australia Post, and local couriers (for bulky items).

The Heart Foundation is our chosen charity. Stephen is a very lucky man (other than being married to me!) as he survived a cardiac arrest in 2019 so our business intends to support The Heart Foundation to give others a fighting chance too.

We would love to hear from you and see your beautiful homes.

Please sign up for our newsletters, follow us on Facebook and Instagram.

I look forward to getting to know you and seeing your beautiful pieces in your home.

Jane x

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Winner of Australia Post Online Retailer People's Choice Award 2022

We can also be found on Spend With Us Buy From a Bush Business Marketplace HERE and in their blog HERE